Plurimedia Graphic Design students in their final year are taking the plunge !

an eagerly awaited moment !

The micro-agencies are a key stage, eagerly awaited every year by the students in the Multimedia Graphic Design section. At the beginning of the year, the students – guided and supported by their teachers – form small groups to create micro-agencies. The aim? To bring them face to face with real-life communications issues, and enable them to integrate the challenges encountered on a daily basis in a communications agency.

This year, the students set up 5 micro-agencies, each built around extremely diverse values and intentions. The process is a very serious one : first, the students think about a concept, a brand and a name for their agency, an important stage that requires unfailing collaboration, as well as a good ability to determine a positioning capable of reflecting shared values. This is followed by a creative phase, during which the students create their logo, a graphic and editorial charter, and consistent communication tools (brochure, business cards, website, etc.). The students are also given the task of designing an event to develop their notoriety on campus and provide the starting point for broader prospecting. The aim of the micro-agencies is to find a real advertiser – a company, public institution, association, etc. – and design a service for them that fits in with the communication issues they encounter.

The five micro-agencies in the promotion 2024

This year, the students have once again shown great energy and surprising creativity, as part of a wider dynamic, enriched by the societal issues of our time.

• Bizzarrie Studio (@studiobizzarrie)

Studio Bizzarrie celebrates individual uniqueness and encourages people to turn their differences into strengths, with an original graphic identity that stands out from the crowd. A veritable laboratory of innovation, where daring and singularity compete for space, this micro-agency offers its clients the chance to get off the beaten track and establish themselves in a non-conformist universe, where the field of possibilities stretches to infinity.

• Cultur.L (@studio_cultur.l)

Cultur.L, plural art. This baseline says a lot about the positioning of this graphic design studio, which focuses on culture and diversity. Committed to developing accessibility to art, in particular through the implementation of increasingly inclusive means, the Cultur.L agency explores new perspectives to offer designs that inspire, educate and transcend cultural frontiers. The agency is therefore targeting creative advertisers from the world of art and culture more generally, with the aim of supporting them and enabling them to stand out from the rest with innovative ideas and concepts.

• Studio 203 (@le_studio_203) 

Influenced by 90s sitcoms and inspired by surrealisme, Studio 203 proposes to take unbridled paths, infused with symbols, striking visual concepts and unconstrained imagniation. By adopting a disruptive vision, Studio 203 proposes to design with an innovative, relevant and creative approach, capable of creating trends rather than following them ! 

• KAPOUPA (@studio.kapoupa) 

KAPOUPA – cap ou pas ? – is a graphic design studio with an unexpectedly playful and creative approach. Through the use of colours reminiscent of childhood, the development of original characters and the creation of challenges that celebrate a sense of challenge, KAPOUPA is the agency where “nothing is utopian” and everything is possible! 

• KORZÉAME (@korzeame.studio)

A disruptive creative studio, KORZÉAME’s concept is based on the defence of strong convictions, both those of the agency and those of the advertisers it is committed to representing. A militant agency, fundamentally committed and engaging, KORZÉAME aims to be “the megaphone of your fight”.

These ambitious proposals have enabled the students to push back their own limits and get down to work. A big well done to them !

Don’t hesitate to follow their Instagram accounts !